Buying guides
The questions people ask before their first order: which sticks fit which device, how the regions differ, and what is actually worth paying for.
- TEREA vs HEETS: which sticks fit which IQOSTEREA fits IQOS ILUMA and ILUMA i devices. HEETS fit the older blade-heated IQOS models, such as the IQOS 3 DUO and the 2.4. Neither works in the other's device, and no adapter exists.Updated 2026-10-26
- TEREA by region: Japan, Italy, Indonesia, Kyrgyzstan, Uzbekistan, Switzerland and Tajikistan comparedWe stock TEREA from seven source markets: Japan, Italy, Switzerland, Indonesia, Kyrgyzstan, Uzbekistan and Tajikistan. Pack size, nicotine content and device fit are the same everywhere. The blend and the price are not, with a gap of more than 40% between the ends of the range. Japan is the easiest first buy, and Kyrgyz or Uzbek stock is the cheapest way to keep buying a flavour you already like.Updated 2026-10-22
- ILUMA i One vs i Standard vs i Prime: which to buyAll three ILUMA i devices heat TEREA the same way, so none of them tastes better than another. The i One is a single piece and the lowest-priced. The i Standard adds a pocket charger, a touch screen, Pause Mode and FlexBattery. The i Prime has the same features in an aluminium body.Updated 2026-10-26
- Lambda vs IQOS: is the third-party holder worth itLambda holders are cheaper third-party alternatives to IQOS. The Lambda i8 heats by induction and takes TEREA. The Lambda CC uses a blade and takes HEETS. You save on price and give up FlexPuff, Pause Mode and the official PMI warranty channel in the UAE.Updated 2026-10-26
- Pod compatibility: JUUL 1 vs JUUL 2, Myle V4 vs V5Pods only fit the generation they were made for. JUUL 1 and JUUL 2 pods do not fit each other's devices, and Myle V4 and V5 Meta pods do not cross over either. Check which device you own before you order refills.Updated 2026-10-14
- How long does a disposable vape last?Puff counts are the main thing disposables are sold on and the least useful number on the box. Here is what they translate to.Updated 2026-08-13
- What is TEREA? IQOS heated tobacco sticks explainedTEREA is a heated tobacco stick made for IQOS ILUMA devices. It is never lit: the device heats a small metal element inside the stick, so nothing burns. A pack holds 20 sticks, and each stick lasts about six minutes or up to 14 puffs.Updated 2026-10-22
- IQOS ILUMA in Dubai: every model explainedIQOS ILUMA is a heated tobacco device that heats by induction, with no blade, and takes TEREA sticks only. The range is the original ILUMA, the ILUMA i One, i Standard and i Prime, the Prime kit and limited-edition finishes. All of them use the same six-minute session.Updated 2026-10-24