IQOS ILUMA I Prime Breeze Blue

Breeze Blue on the ILUMA i Prime body: aluminium construction, touch screen, the flagship i-series specification at 400 AED.

The Prime specification, in brief

Bladeless induction heating, a touch screen tracking heat and usage, Pause Mode for interrupted sessions and FlexBattery to trade daily runtime for longer overall battery life. The aluminium body gives it noticeably more heft than the plastic i One or i Standard.

Breeze Blue or Midnight Black

Midnight Black is the standard Prime finish. Garnet Red and Aspen Green are the deeper, more distinctive colours in this range.

Not sure the Prime's extras justify the price over the i Standard? This guide breaks down what you actually get.

Specifications

• Colour: Breeze Blue
• Format: holder plus pocket charger
• Heating: SMARTCORE induction, bladeless, 350 °C
• Battery: 2380 mAh pocket charger
• Uses per charge: up to 20, two sticks consecutively
• Charging: USB-C, approximately 2 hours 15 minutes
• FlexPuff: up to 4 extra puffs
• FlexBattery: Eco or Performance mode
• Pause Mode: up to 8 minutes
• Touch screen showing heat and usage
• Compatible with TEREA sticks only

Questions about this device

Is the aluminium body worth the extra cost?

That depends on how much you value build quality and the touch screen over raw price. It does not change how the tobacco tastes.

Does Breeze Blue show scratches more than darker colours?

Lighter finishes tend to show marks more visibly over time, though the aluminium itself is equally durable across colours.

Ordering

One-hour delivery in the three main emirates, same day to Abu Dhabi, Al Ain and the north.